Selecting Investment Shares
 
With the uncertainty around at the moment it is important to invest in shares that are stable and producing an income to support their prices if the overall market starts moving down.
 
We want shares with good fundamentals and good technical structure. We continually monitor the technical structure of the share as part of our trading courses. Over the next few newsletters we will look at how to find shares with good business fundamentals. I'm not talking about reports, announcements etc. We are only interested in the hard facts of the industry: size, assets, debt, earnings and dividends.
 
The fundamentals we want are:
  1. A stable company with a good business structure.
  2. A company with an earnings history that will support share prices in the future.
  3. A company that is fairly priced.
  4. A company with acceptable debt that should not have financial problems in the future.
  5. A company with good income stream from dividends.
  6. A company with tax effective income with franking.

Part 2: A company should have a good earnings history that will support
share prices.

As investors we are interested in the dividends a company pays. The company can't pay dividends if it does not earn a profit. We want to look back over the last five years (minimum) to see how profitable a company has been. The earnings should be consistent and growing to indicate good business activity and management. If there is one year where earnings were down, check to see why. It could be a one off situation and the company is still strong.
 
A commonly accepted means of trailing the earnings performance of a company compared to another company is the price/earnings (PE) ratio. The PE ratio is calculated by dividing the share price by the earnings per share. It is desirable for a PE ratio to be below 15, but sometimes you have to go up to 20. A good practice is to compare the PE ratio with other companies in the same sector to determine if the share is fairly priced. The lower the PE ratio is does not necessarily mean it is the best. It can indicate that the expected earning will be low and this will drag the price down.

Top of page

home / about us / courses / newsletter / articles / contact us / glossary

Read through our full disclaimer page
There is an element of risk in trading shares, options, futures, currencies and CFD's so money can be lost as well as made. Johnston Investment Management Pty Ltd take no responsibility for any loss arising from any action based on information provided.

copyright © Johnston Investment Management Pty Ltd 2002